Marketing

Marketing a service-based business can be a daunting thought.

We help focus your precious marketing dollars on getting your phone to ring with customers wanting your services. Our team of marketing experts understands this business and comes armed with a plethora of consumer research, allowing you to find the right customers, at the right time and increase the likelihood they choose you.

Digital Marketing Strategy

A digital presence, with optimized tactics and discerning strategies, is an absolute must-have in today’s world.  Our team, along with key expert partners, built a top-notch platform to grow and monitor your presence.

We provide:

  • Website – fully optimized and responsive.
  • Local SEO
  • Directory Sync across multiple platforms
  • Social Media & Search Engine Support
  • Review Solicitation & Management Platform
  • Easy to use Offers tool for your website
  • Automated Email System for new customer acquisition and existing customer nurturing.
  • SEM & PPC opportunities

Traditional Marketing Strategy

Good old fashion direct mail and other traditional methods remain excellent tactics to market your business.  We provide templates and collateral across a wide range of marketing activities for your use.

Brand Center – Portal

We provide a one-stop-shop portal where you have marketing, advertising and operational collateral and support materials at your fingertips.  All web-based, you can visit anytime you have a device and internet connection.

Powerful tools for easy self-customization of marketing materials are readily accessible, making it effortless to build your campaign and grow your business.

Product Marketing Strategy

Through various relationships with key vendors and partners, you have access to fantastic products and services that customer need for their homes.  Fully supported with marketing collateral and digital assets, our Product Packages are an excellent new customer acquisition tactic, but equally as strong as an existing customer opportunity.

Pre-opening & Grand Opening Support

A concise marketing plan is pre-built that is simply initiated to being the flow of customers into your business. All marketing collateral and support materials are available so you can start marketing day one.

Ongoing Support:

Once your business is open, we stay with you throughout the lifetime of your business. We supply cohesive marketing programs, calendars and expertise to not only sustain your business but grow it!

What we provide:

  • Key marketing strategies.
  • Marketing plans, easy to follow and implement.
  • Activity calendars designed to make it easy to launch marketing plans.
  • Exceptional tactics and collateral to support growing your business.
  • Turnkey marketing campaigns and promotions.
  • Product Marketing initiatives.
  • Website presence, fully optimized and localized for your business.

Three main goals to support you and your business:

  • Deliver educated, excited and ready to buy customers.
  • Build a recognizable and trusted Brand to differentiate your business.
  • Minimize owners from falling into any marketing pitfalls or traps.
  • Ensure successful ROI on every marketing dollar spent.

 

The Handyman Matters systems and software allows me to efficiently run my business. It’s also great for my customers. They really enjoy the convenience of booking jobs online 24/7 or from their smart phones.Paul Bors, IL

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